易研方案 (e-Research & Solutions, eRS) 是一家立足於澳門、面向大中華區的創新型研究顧問機構,以整合信息科技與社會科學研究方法,為客戶提供專業的研究解決方案。其下設易研網絡研究實驗室 (eRS e-Research Lab),專注於社會、市場和網絡研究,以及易研信息科技(eRS Information Technology),專注於網絡信息技術的研發和網絡挖掘。

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eRS's Belief

信念
In the age of big data, eRS profoundly believes that the integration of information technology and social science research methods can provide the best research solutions to clients.

Core Solutions

1
網絡挖掘方案(Web Mining , WM Solutions)
Using net technology to do the collecting, extracting, and analyzing of massive amounts of web based text messages, thereby conveys meaning.
2
全方位資料收集方案(Total Data Collection , TDC Solutions)
Using cutting-edge technology and rigorous management concept to scientifically and fully collect quantitative data and qualitative data.
3
全民意公眾諮詢方案(Total Public Consultation , TPC Solutions)
Combining offline and online to fully collect and analyze the social conditions and public opinion during the public consultation period, and the public response of the consulting issues.
4
數據分析及數據挖掘方案(Data Analysis & Data Mining Solutions)
Using net technology to do the collecting, extracting, and analyzing of massive amounts of web based text messages, thereby conveys meaning.

Areas of Expertise

Tracking Polls
  • Public Consultation
  • Public Mood Index
  • Socio-economic Index
  • Public Opininon Monitoring
  • Service Satisfaction
Policy Research
  • Policy Planning
  • Effectiveness Evaluation
  • Trends Forecast
  • Policy Feasibility
Business Research
  • Performance Investigation
  • Competition Analysis
  • Internal Communication
  • Employee Satisfaction
Market Research
  • Market Segmentation
  • Brand Survey
  • Consumer Analysis
  • Customer Satisfaction
  • Customer Relationship management
Data Processing
  • Data Collection
  • Data Mining
  • statistical Analysis
  • Data Report
  • Data Modeling
Data Technologies
  • Online Database
  • Cloud Investigation
  • Business Process System
  • Public Opininon Analysis System
  • Data Visualization Platform

Advantages of Research Network

eRS is connected to the world's largest internet and public opinion research network, and has more than 50 international partners including the Internet Research Center at the University of Oxford in England, the Digital Future Center at the University of Southern California in America, the Center for Deliberative Democracy at Stanford University in America, University of Macao, the Center for Sociological Research at the University College of Lisbon in Portugal, School of Communication at Hong Kong Baptist University, Survey Statistics Institute at Communication University of China, School of Journalism &Communication at Tsinghua University in Beijing, Media and Public Opinion Research Center at Fudan University in Shanghai, New Media and Social Development Research Center at Shanghai Jiaotong University, Election Study Center at National Cheng Chi University in Taiwan, Taiwan E-Governance Research Center, China Internet Network Information Center, etc.

Advantages of Technical Resources

易研的網絡信息處理技術(網絡信息採集、整理、挖掘、分析、呈現之整合平台技術)處於業界領先行列,自主研發之網絡挖掘平台-「eMiner」、易研全媒體信息管理平台-「infoSYS」、微信營運及CRM解決方案的等等贏得業界的信賴。我們的主要客戶包括政府機關、來自全球各地的大學院校、科研單位及大型企業。

ePOP
Research Laboratory

易研擁有獨立的調查研究實驗室,可提供電話問卷調查、網絡問卷調查和網絡信息挖掘三者並行的數據收集整合方案。經過十多年CATI系統的運作及民調執行,易研擁有澳門最齊全的電話抽樣框、最完整的人口背景資料庫,以及對澳門的民意調查情况的完整掌握,同時在大中華區執行過數項大型調查項目,可有效地執行各種科學性的調查。